BORNTOSTANDOUT, the niche fragrance brand from Seoul, South Korea, is venturing into body care with a collection that offers new ways for fans to wrap themselves in their favorite scents.
The BORNTOSTANDOUT body care collection promises sensorial experiences with thick textures and captivating scents like Drunk Lovers, Sugar Addict and Filthy Musk from the brand’s Fall 2024 collection. With scents that boldly diverge from the usual body care offerings, BORNTOSTANDOUT’s debut body care collection speaks to fragrance fans who want an intentional way to level up their self-perfuming routines.
Fragrance brands are expanding into body care, providing consumers with the opportunity to layer products to amplify the projection of a particular scent story, or mix and match to create a unique scent signature.